Three Reasons Brainstorming Doesn’t Work – And What You Can Do About It

I’ve written here before that I don’t think brainstorming works. My opinion is based on 20+ years of experience running groups whose job it was to generate ideas. It didn’t

Ed Catmull's book Creativity, Inc.

Confessions of an Idea Junkie

Reading Ed Catmull’s book, Creativity Inc., about building the creative culture at Pixar.

Scott Belsky's Making Ideas Happen

Just read: Scott Belsky’s Making Ideas Happen

I met Scott Belsky last fall at a conference and then spent a little time with him in NYC recently. He was kind enough to send me an advance copy

Now What?

Been thinking about what to write next and have too many ideas, so I’ll just put them all out here, and see if anyone is reading and cares: 1. The

Deconstruction instead of brainstorming

Brainstorming is taught as the primary tool for creative thinking. The problem is it doesn’t work. Don’t get me wrong. There are some who do it well. IDEO is legendary

Where Kevin Rose’s idea for Digg was born

via Just saw this on Bryson Moore’s blog, and think it is a great photo for a three reasons: 1. It shows the power of thinking visually. 2. It

How Ideas Take Shape

Ideas do not come into the world fully formed. They take shape. This drawing is a model for bringing ideas to life. It is based on the acronym for Shape

Switch: How to Change Things When Change is Hard

They’ve done it again. You don’t have to be a prophet to know that the ideas that Dan & Chip put forth in this book are going to enter the

Doing versus thinking…

It’s really nice to just sit and think about things – to roll them around in your mind, take them apart and reconstruct them in various ways. In a way,