Three Reasons Brainstorming Doesn’t Work – And What You Can Do About It

I’ve written here before that I don’t think brainstorming works. My opinion is based on 20+ years of experience running groups whose job it was to generate ideas. It didn’t

Walter Landor Talking First Moment of Truth – 50 Years Ago!

[videos file=”″ width=”500″ height=”375″][/videos] My friends over at DOXA turned me onto this video. I am struck my a number of things in it: 1. There is nothing new under

Anti-microbial tray liner?

So, my tray table on US Air has this hideous ad. Some questions: 1. Was my flight cheaper because of this? 2. Who sells this for them – the in

Now What?

Been thinking about what to write next and have too many ideas, so I’ll just put them all out here, and see if anyone is reading and cares: 1. The

Sifting my Dunbar number out of siloed data

You’ve probably heard more than you care to about the Dunbar number – the idea in sociology that you cannot maintain more than 150 real friendships. I began to wonder

What is an hour of your attention worth?

Read the very disappointing cover story on my new Fortune magazine that came in the mail today. I’ll post more about it with observations when I have more time. But

The 4-to-1 Ratio

Image via Wikipedia We have a 4:1 input to output ratio on our head — why is it so hard to use them in this proportion? Seeing and Hearing are

Jeff Jarvis & Jaiku’s Founder discuss Google Buzz

Jyri Engeström, the founder of Jaiku, is a brilliant thinker who has the best thoughts on Buzz that I've heard to date. Jarvis adds a bit to the conversation, but

Google Buzz Ain't So Bad

5 Reasons Google Buzz Is Not As Bad As Everyone Thinks

I’m noticing a trend — many (most?) of the people moaning about Google Buzz have not actually created a product of their own and put it out there. Five thoughts…

Deconstruction instead of brainstorming

Brainstorming is taught as the primary tool for creative thinking. The problem is it doesn’t work. Don’t get me wrong. There are some who do it well. IDEO is legendary